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Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast ...
 
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show series
 
Sean Callanan chats with DS TECHEETAH CEO Mark Preston about his career in motorsport that has seen him work in F1 and now running his own Formula E team. Learn how Formula E started and how the sport is growing in reach while promoting sustainability to new fans. Show notes - https://sportsgeekhq.com/podcast/mark-preston-ds-techeetah/…
 
Sean Callanan chats with Gold Coast Titans' CEO Steve Mitchell about his career and how the Titans are building for success through deep engagement with the Gold Coast community defying the notion that professional teams can't succeed on the Gold Coast. Show Notes - : https://sportsgeekhq.com/podcast/steve-mitchell-gold-coast-titans/…
 
Zoomph is a platform for Social Audience Intelligence and Sponsorship Measurement and Evaluation. Whether it’s new, active, or past, Zoomph will help you understand your audience. Big or small, it’s important to know your brand’s target market. In this episode, Sean and Amir geek out about digital and social media and how sports can build digital r…
 
UbiPark’s zero contact parking solution allows motorists to enter, exit and pay for parking without ever opening the window and reaching out of the car. It’s seamless, safe & hygienic. Save time, save money and be on your way faster and hassle-free. In the episode, Mosstyn shares how UbiPark's API can allow sports apps to direct fans to a car park …
 
StellarAlgo is the Leading Customer Data Platform for live audience businesses and the easiest way to build and monetize the world's most passionate digital audiences. In this episode Vincent shares case studies showing revenue uplift and growth across ticketing and sponsorship. Learn more - https://sportsgeekamplify.com/stellaralgo/…
 
Sports organisations and associations use Teammo to help them go cashless. They can collect fees online, send payment-related notifications, and track and reconcile incoming payments. Sports teams use Teammo to collect and manage their team's payments. They can collect money from players, and more easily transact with their club or association – to…
 
VLAST gives oversight for properties, agencies and sponsors into all aspects of talent appearances, creating more efficiency and ensuring greater talent buy-in. Learn from VLAST founder James Begley how you can leave Excel spreadsheets and Whatsapp groups behind when managing athlete activations. Learn more - https://sportsgeekamplify.com/vlast/…
 
Sean Callanan chats with St Louis Blues' VP Innovation & Digital Strategy Matt Gardner about the importance of storytelling and how activations can drive your marketing efforts as you know more about your fans. Show notes - https://sportsgeekhq.com/podcast/matt-gardner-st-louis-blues
 
Sean Callanan welcomes back Charlie Shin now at Indianapolis Colts about understanding sports fans. Charlie previously at the MLS now at Colts discusses how data strategy differs for a team to a league. Show notes - https://sportsgeekhq.com/podcast/charlie-shin-indianapolis-colts/
 
Sean Callanan chats with the Lincoln City FC CEO Liam Scully about the English football scene and pushing for success with big football clubs as neighbours. More info - https://sportsgeekhq.com/liam-scully-lincoln-city-fc
 
Sean Callanan chats with the HBSE CEO Scott O'Neil about his sports business career and his leadership style outlined in his new book "Be where your feet are". Full show notes at https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are
 
Sean Callanan chats with the Co-Founder & Chairman Queens Gaming Collective Justin Giangrande about how agencies have changed since the advent of digital and how Queens is empowering the female gamer. Show notes - https://sportsgeekhq.com/podcast/justin-giangrande-queens-gaming/
 
Sean Callanan chats with the Seattle Seahawks' VP, Technology Chip Suttles about his sports technology career across multiple Olympics and now in the NFL with the Seahawks. Show notes - https://sportsgeekhq.com/podcast/chip-suttles-seattle-seahawks
 
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