أفضل بودكاسات Growth Insights (2025)

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Scaling Smart: Growth Marketing Strategies for Small Teams with Branca Ballot (Glide, GoDaddy) 45:27

2d ago45:27

45:27

“Marketing is the glue that connects teams, strategy, and execution—when done right, it drives the entire business forward.” In this episode of Growth Talks by Right Side Up, Branca Ballot sits down with host Krystina Rubino to break down how she went from mechanical engineer to marketing executive, building and scaling growth teams along the way. …

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You Are Stronger Than You Think: Lessons from 10 Marathons in 10 Days | Ep. 068 18:41

3d ago18:41

18:41

Have you ever felt like giving up when the going gets tough? What if the key to success was simply learning to outlast the discomfort? In this episode of King Moves, Justin King shares his life-changing experience of running 10 marathons in 10 days across South Africa. Battling searing heat, aching knees, and long, desolate roads, he uncovered powe…

1
Get your podcast found in Apple Podcasts! 6:10

3d ago6:10

6:10

Claiming your podcast on Apple Podcasts is kinda like getting VIP access to your podcast in Apple Podcasts' system, and trust me, it’s way simpler than you think! If you’ve ever tried to submit your podcast, only to feel like you were lost in a submission spiral, fear not! This episode walks you through the hows, whys and whats of claiming your pod…

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264. 97% Get Goal Setting Wrong. Here's How 5 Experts Do it 11:00

4d ago11:00

11:00

In this episode, I explore the nuances of goal setting and achievement by sharing insights from five experts. Starting with Brian Tracy's transformative experience of writing daily goals, the video then showcases James Clear's argument that goals alone aren't enough; instead, habits, systems, and processes are crucial. Joe Pulizzi shares his system…

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How to use storytelling in your podcast 11:10

7d ago11:10

11:10

Hook 'em, or lose 'em! Storytelling is the secret sauce that can turn your podcast from a snooze fest into a gripping adventure, and trust me, most podcasters are missing the mark big time. I mean, if you’ve ever listened to a podcast that made you want to claw your ears off, you know exactly what I’m talking about. In this episode, I'm sharing ins…

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Celebrating women in podcasting! 3:18

7d ago3:18

3:18

Feeling inspired, ladies? It's your time to shine! For those of us who might feel a bit disconnected from the whole “women in podcasting” narrative, let’s break it down. It’s not just about feminism or equality; it’s about the heart and soul of storytelling. This episode clues us into an an important event - The Women Podcasters Awards - which will…

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How to Use AI to Be a Better Leader | Ep. 067 9:09

10d ago9:09

9:09

AI is Changing Leadership—Are You Evolving or Getting Exposed? AI isn’t just another tool—it’s a leadership game-changer. But here’s the real question: Is AI making you a more effective leader, or is it exposing where you fall short? In this episode, Ethan and Justin break down the real impact of AI on leadership, from enhancing communication and d…

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Podcast Stats and How to Measure Them! 11:59

13d ago11:59

11:59

Understanding your podcast stats and how to measure them is the secret all the successful podcasters have. They use deeper knowledge to elevate their podcast from just 'okay' to bingeworthy. And now you can too. If you’re out here winging it without tracking your performance, it's like trying to cook a five-star meal with a blindfold on - spaghetti…

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Podcast advertising the ASA Way! 6:01

14d ago6:01

6:01

Podcast ads have become a polarising topic, much like pineapple on pizza – some love it, some hate it. Handling ads on your podcast requires finesse. In this little bonus insights episode with our associate producer Amelia Knight we dissect the art of podcast advertising and how to stay out of trouble if you do accept cash for your audio warez. Her…

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Lifecycle Strategies for Long-Term Success | Sean Collins (Bilt Rewards, Holscher Analytics, Numbers & Narrative Podcast) 43:30

17d ago43:30

43:30

“Lifecycle marketing is integrated marketing focused on the natural use case. It’s about meeting customers where they are.” In this episode of Growth Talks by Right Side Up, Sean Collins joins host Krystina Rubino to share his journey from Army logistics officer to growth marketing leader. Sean discusses the evolution of lifecycle marketing, the im…

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Sex, Status, and Sales: What Energy Drinks Teach You About Branding | Ep. 066 13:51

17d ago13:51

13:51

💡 If you want to make your brand unforgettable, you need to hear this. Energy drinks don’t just sell caffeine—they sell power, confidence, and status. People don’t just drink them; they use them to signal something about themselves. And that’s exactly what great branding does. In this episode of King Moves, Ethan and Justin break down the billion-d…

1
Apple Podcasts new podcast categories - picking the right one for your podcast 9:13

21d ago9:13

9:13

Choosing the right category for your podcast is like picking the perfect outfit for a first date—get it wrong, and you might just end up in the friend zone (or worse, totally overlooked)! With Apple Podcasts rolling out a major update, the stakes are higher than ever, and we’re diving headfirst into how to navigate this crucial decision. We’ll chat…

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Price Psychology: How To Build Customer Loyalty in Challenging Times | Ep. 065 16:20

24d ago16:20

16:20

Think lowering your prices will win customer loyalty? Think again. Businesses everywhere struggle with the same dilemma—how do you keep quality high without scaring off price-sensitive customers? In this episode, Ethan and Justin rip apart the myth that lower prices equal more loyalty. They reveal why some companies shrink portions instead of raisi…

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Understanding Podcasting SEO 2.0 8:09

27d ago8:09

8:09

Let's talk about Podcast SEO 2.0 Neal Veglio here, "The Podmaster" - the podcast that wants to help all podcasters, whether a brand or individual, pro or 'indie'. You might be asking yourself, "Is podcasting SEO still relevant in 2025?" The short answer is yes, but it’s evolved significantly. In this episode, we're talking all about moving away fro…

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Nonprofit Marketing Strategies to Drive Growth & Impact | Julia Steele (Success Academy, iFundWomen, Gawker) 39:33

1M ago39:33

39:33

“Research is key. There’s no hack for deeply understanding your customer’s decision set.” In this episode of Growth Talks by Right Side Up, Julia Steele joins host Krystina Rubino to share her journey from journalism to nonprofit marketing and her passion for creating impactful stories that move people to take action. Julia discusses the challenges…

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Bold Predictions That Will Impact You in 2025 and Beyond | Ep. 064 24:09

1M ago24:09

24:09

Are you ready for the sweeping changes coming in 2025? In this thought-provoking episode, Ethan King and Justin King share bold predictions for how AI, hybrid work, and evolving business models will shape our lives and industries. They explore the rise of AI-powered micropreneurs, the balance between automation and human authenticity, and the role …

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£100k from your podcast? Forbes' ridiculous monetisation advice! 4:31

1M ago4:31

4:31

Wanna make £100k from your podcast in one hit? While the idea sounds alluring, this episode analyses a Forbes article from Kristen Bousquet that suggests various monetisation strategies, some of which might leave you 'lolling' hard. I know we were! https://www.forbes.com/sites/kristenbousquet/article/how-to-make-money-podcasting/ Amelia Knight summ…

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How TikTok's Ban Impacts On Your Podcast (When it happens) 15:47

1M ago15:47

15:47

Hey there, it's Neal Veglio from The Podmaster, and boy, do we have a hot topic for you today. Ever wondered what happens to our podcasting world if TikTok suddenly vanishes? From understanding why TikTok is such a game-changer for boosting podcasts, to exploring real-life stories of shows skyrocketing due to the platform, we've covered it all. If …

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263. How to live a life you don't regret | Matthew Dicks 54:25

1M ago54:25

54:25

Discover the transformative power of storytelling with Matthew Dicks, bestselling author of Storyworthy and Someday Is Today. In this video, Matthew shares his journey of overcoming life’s challenges, how near-death experiences shaped his relentless creativity, and the secrets to crafting unforgettable stories. Timestamp: 00:00 The Illusion of Tomo…

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What’s Stopping You From Sharing Your Greatness? | Ep. 063 12:10

1M ago12:10

12:10

Are you holding back your story—and denying others the inspiration they need? In this episode, Justin King unveils his ambitious plan to celebrate his 40th birthday by running 10 marathons in 10 days along South Africa's breathtaking coastline. Inspired by the concept of Misogi—a ritual turned philosophy about tackling one impossible challenge each…

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Podcasting Challenges in the Age of AI 11:58

1M ago11:58

11:58

A year ago, we celebrated the potential of AI in the industry. In this episode, we’ll be examining the challenges it brings along with the benefits. To ensure a balanced perspective, I chat with NeAIl, an AI version of myself. Together, we dissect how AI is both revolutionizing and complicating podcasting. From automatic transcription tools to ethi…

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From DTC Startup to Retail Success | Shane Pittson (quip, So&So Venture Studio) 37:48

1M ago37:48

37:48

“Treat packaging like your entire marketing funnel—it’s a billboard, an ad, and a welcome series.” Shane Pittson, Co-Founder of So and So Venture Studio and former VP of Growth & Marketing (and first employee) at quip, joins Krystina Rubino on Growth Talks to dive into how incremental testing, creative optimization, and customer-centric strategies …

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How To Escape The Prison You Built For Yourself | Ep. 062 12:18

1M ago12:18

12:18

What’s keeping you from the life you truly desire? In this eye-opening episode of Kingspiration, Ethan and Justin dive into the idea of "lifestyle capture"—the subtle trap of maintaining what you’ve built at the expense of chasing new dreams. Inspired by a listener’s comment, the hosts explore the tension between ambition and gratitude, fear and fr…

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Women in video podcasting - is the competition fair? 9:49

2M ago9:49

9:49

The Gender Gap in Video Podcasting Is video podcasting an uneven playing field for women? As more and more creators incorporate video elements into their podcasts, the unique challenges faced by women can't be ignored. From societal beauty standards to issues of confidence, we delve into whether the current environment is fair and what measures we …

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Are We Living In a Simulation? Why My ChatGPT Says "Yes" | Ep. 061 15:31

2M ago15:31

15:31

What if everything you know about reality is just a game? In this captivating episode, Ethan and Justin take you on a journey through the astonishing future of AI, virtual reality, and the nature of consciousness. Starting with a playful conversation about retro video games, they dive into the mind-bending possibilities of thought-controlled univer…

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Is Video Podcasting About To Kill The Audio Podcast Star? 7:06

2M ago7:06

7:06

Welcome to this episode of "The Podmaster" which delves into the continuing debate around the trend of 'video podcasts' and whether we need to take it more seriously in 2025. The article that inspired this episode is this one from Vulture - https://www.vulture.com/article/will-video-kill-the-audio-star-in-2025 Hi, I'm Neal Veglio, The Podmaster, an…

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Wrapping Up 2024 | Insights from Industry Leaders 32:15

2M ago32:15

32:15

What did it take to drive growth in 2024? A mix of scrappy execution, data-driven decisions, and a whole lot of emotional intelligence. In this special wrap-up episode of Growth Talks, we’re bringing you some of the best moments from an incredible year of conversations with the sharpest minds in marketing. From uncovering untapped customer insights…

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Could Moving to Another Country Be Your King Move? | Ep. 060 12:30

2M ago12:30

12:30

What kind of life do you want to build in the year ahead? In this special New Year’s Eve episode, Ethan King and Justin King challenge you to think beyond the familiar—whether you’re dreaming of a new country or committed to staying right where you are. Would you leave your home for a fresh start, or is there a way to create your dream life right w…

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What a $700 Wooden Bowl Teaches You About Marketing | Ep. 059 12:48

2M ago12:48

12:48

Could a $700 mixing bowl transform how you market your business? Ethan and Justin break down the psychology behind status symbols, from a walnut mixing bowl that’s more art than utility to luxury apps and historical oddities like $5,000 pineapples. They reveal how smart business owners can apply these lessons to create products and services that cu…

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262. How to set and achieve goals w: Brian Tracy - 5 mistakes to avoid in 2025 10:38

2M ago10:38

10:38

In this video Brian and I debunk 5 common myths around goal setting and achievement and how to 5 common mistakes. Timestamps 00:00 Introduction: Brian Tracy's life changer 01:05 Writing down goals makes you 42% more likely to achieve them 01:38 Myth # 1 02:38 Focus on fewer goals (that move the needle) 02:52 Myth # 2 03:04 "For 30 days I want you t…

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Scaling B2B Marketing Strategies at Global Brands | Michelle Lisowski (Uber, Google, Kabbage) 31:10

2M ago31:10

31:10

“B2B marketing is really human-to-human marketing. Don’t just talk to companies; connect with the people running the show.” Michelle Lisowski, Senior Director of Global B2B and Partnership Marketing at Uber, joins Krystina Rubino on Growth Talks to explore the art of balancing strategy with scrappy execution, fostering emotionally intelligent teams…

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The Secret to Expanding Your Comfort Zone—and Your Life | Ep. 058 20:29

2M ago20:29

20:29

"Do one thing every day that scares you." — Eleanor Roosevelt Are you coasting through life, too scared to take a risk? In this episode, Ethan and Justin challenge the very idea of “playing it safe.” Ethan recounts his terrifying experience walking the edge of the CN Tower, a powerful reminder that growth only happens when you face discomfort head-…

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Why AI Will Replace You—And How To Fight Back | Ep. 057 17:15

3M ago17:15

17:15

Are you ready to fight for your place in the AI era? Ethan and Justin deliver an unfiltered look at how AI is disrupting the workforce—and why your career might be next. Forget the myths that AI is only coming for factory jobs. It’s white-collar roles that are most at risk. They challenge you to stop fearing AI and start using it to your advantage.…

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'Video podcast studio' or just a marketing agency? 2:19

3M ago2:19

2:19

Are marketing agencies jumping on the video podcasting trend for the right reasons, or is it just opportunism? Podknows associate producer Amelia Knight talks us around this question, highlighting the booming demand for video podcasts, yet cautioning that many agencies are new to the podcasting world. Companies mentioned in this episode: YouTube Sp…

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261. How to GROW Your Business in 2025 with These 3 Storytelling Tips! 6:45

3M ago6:45

6:45

In this video I reveal 3 simple keys to great storytelling. Timestamps 00:00 Introduction: It was 8am on 26th October 2024 ... 00:48 ... and then everything changes! 01:50 Why stories are such powerful lead generators 02:18 The 3 keys to telling a great story 02:59 The 5-second transformation and why it matters 03:44 Why using location in your stor…

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Redefining Retail through Customer Loyalty, Brand Authenticity, and Emerging Trends | Sarah Crockett (DSW, Burton, Dickies) 47:53

3M ago47:53

47:53

“Great brands, like great friends, are authentic and dependable—they stay true to themselves no matter what.” Sarah Crockett, Chief Marketing Officer at DSW, joins Krystina Rubino on Growth Talks to discuss how staying true to a brand’s core identity is the secret to navigating cultural shifts and customer expectations. In this episode, Sarah share…

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Does DEI = "Didn't Earn It?" And What Does It Mean For Your Company | Ep. 056 22:58

3M ago22:58

22:58

Is DEI creating fairness or fueling division in the workplace? In this episode, Ethan and Justin King take on one of the most polarizing topics in modern business—Diversity, Equity, and Inclusion (DEI). Is it leveling the playing field, or does it unfairly tip the scales? They confront the controversial idea that DEI often translates to “Didn’t Ear…

1
5 Ways To Get Your Podcast Discovered 9:49

3M ago9:49

9:49

How do you get more listeners to discover your podcast? We're tackling this age-old question head-on, offering five practical steps to boost your podcast's visibility. Every tip is aimed at enhancing discovery organically. Here's the link to book an audit if you want one: https://podmastery.co/audit Mentioned in this episode: Podmaster Free Tips Fr…

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Eager vs. Desperate: The Secret to Confident Connections | Ep. 055 10:42

3M ago10:42

10:42

Are you coming across as eager or desperate? In this episode of Kingspiration, Ethan and Justin explore the fine line between eagerness and desperation in sales, relationships, and life. Discover why desperation turns people off and how self-awareness can help you recalibrate your approach. They share practical techniques for delivering value confi…

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Is Dissing Your Competition a Smart Strategy? | Ep. 054 17:17

3M ago17:17

17:17

Is it smarter to win by pointing out your competitors’ flaws or by showcasing your strengths? In this episode, Ethan and Justin dive deep into this age-old debate, exploring how businesses, politicians, and even individuals use opposition or support to sway opinions. Drawing from examples like fast food chains and social media antics, they reveal w…

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260. What Seth Godin Thinks You Should Know About Storytelling + My Origin Story 32:58

3M ago32:58

32:58

Timestamps 00:00 Introduction: The Power of Stories 00:12 Understanding Money as a Story 00:35 The Influence of Metrics and Proxies 01:04 Choosing Your Customers and Future 02:14 Welcoming Seth Godin 02:39 The Importance of Stories in Strategy 04:51 Personal Story: A Journey of Resilience 09:06 Building a Community and Creating Value 22:29 The Role…

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