أفضل بودكاسات Google Ads (2024)

1
Do You Want Cheaper Clicks In Google Ads? 6:20

14h ago6:20

6:20

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeGet the best bang for your buck with Google Ads! Discover why chasing cheap clicks might not answer your advertising woes. Learn how to optimise your ad strategy for higher conversions and lower acquisition costs. Watch our video to learn how to l…

1
The Basics of Competitive Analysis 14:36

1d ago14:36

14:36

Explore the basics of competitive analysis in this easy guide. Learn from Regina Bellows, Executive Director of StarterPPC, on how to understand and succeed in a competitive environment. Watch this video now. Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for …

1
Special Episode: Rapid-fire Reddit 23:14

1d ago23:14

23:14

In this Special Edition of the Inside Google Ads podcast, Jyll Saskin Gales ditches her usual format to answer 10 burning questions – straight from the wild west of online discussions, Reddit! Get ready for a rapid-fire session covering 10 essential PPC topics, including: Conquering competitor searches (without getting flagged!) Best practices for …

1
Branded Traffic: The Costly Mistake Ecom Businesses Can't Afford 10:47

4d ago10:47

10:47

Dive into the pitfalls of branded traffic in our latest episode. Discover why it's a costly mistake for 9 out of 10 Ecommerce businesses and how to avoid it. Join us for expert insights and strategies to optimise your Google Ads campaigns for success. Whether you're a small business owner looking to drive more sales or a marketer wanting to enhance…

1
100% Impression Share (Episode #408) 36:31

4d ago36:31

36:31

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/EFdsLxJoTmE Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodبقلم Chris Schaeffer, Certified Google Ads Specialist

1
What Is Affiliate Marketing For Beginners? 7:56

15h ago7:56

7:56

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how to kickstart your journey, pick the right products, and tailor your marketing strategy to resonate with different audiences. Whether you're a stay-at-home parent, a career changer, or looking to supplement your income, affiliate marke…

1
When Is The Best Time To Market Your Business? 5:10

1d ago5:10

5:10

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn why every moment is an opportunity to showcase your brand authentically and build trust with your audience. Explore the effectiveness of video marketing and how it can revolutionise your approach. Don't miss out on valuable strategies to sta…

1
Youtube Will Become The Biggest Social Media Platform For Creator 6:58

3d ago6:58

6:58

Kasim and Ralph discuss how YouTube has the potential to become the primary social platform for creators. They highlight the vast traffic on YouTube compared to the number of creators, emphasizing its untapped potential. They predict that YouTube will be flooded with creators this year, becoming a hub for various content types, including repurposin…

1
Why Video Marketing Is Effective And Why Should You Do It? 6:26

4d ago6:26

6:26

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn why video marketing is essential for your business success and how to integrate it into your routine. Discover practical tips on time management, content creation, and building trust through consistent video uploads. Embrace the power of vid…

1
Top Tips For Increasing Landing Page Conversions 6:02

4d ago6:02

6:02

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn top tips for optimising your landing page conversions and boosting your Google Ads ROI. From lightning-fast loading times to compelling headlines, this expert advice covers everything you need for effective lead generation. Subscribe for mor…

1
FREE Media Efficiency Ratio (MER) Tracking Sheet 11:13

5d ago11:13

11:13

Senior Client Manager Mel reveals a Media Efficiency Ration (MER) tracking spreadsheet she uses with her clients who do not have Northbeam or another third-party attribution tool. She also shares how to track New Customer MER, and reviews some tools and reports in Shopify that she uses. Listen to this episode now. Download the MER tracking sheet he…

1
Is It Too Late To Start a Podcast? 6:05

7d ago6:05

6:05

Are you thinking about starting a podcast this year? Before taking the plunge, watch this insightful episode with Kasim and Ralph. They discuss if starting one is still worth the risk despite the growing number of podcasts, so check out this episode now so you can make an informed decision. Related video: 🎧 How to Turn Your YouTube Channel Into a P…

1
Will better Ad Strength get me better results? 15:50

8d ago15:50

15:50

In episode 11 of Inside Google Ads, Jyll Saskin Gales tackles your burning questions about ad quality. Are Ad Strength, Quality Score, and Optimization Score confusing you? Jyll explains the difference between them and how to use them to improve your Google Ads performance. Listen in as Jyll answers questions from: Auto Lease 1135 on YouTube: Ad St…

1
Achieving 31% Google Ads Return On Ad Spend (ROAS) Increase In 2.5 Months 11:45

9d ago11:45

11:45

Regina Bellows reveals a successful Google Ads strategy that boosted Return On Ad Spend (ROAS) by 31% and improved Media Efficiency Ratio (MER), all in just two and a half months! Learn how the StarterPPC team allocated budgets between Standard Shopping and Performance Max campaigns and dived deep into the importance of tracking the MER to gauge ca…

1
Google Ads Strategy: Hypersegmentation of Standard Shopping Campaigns 15:12

11d ago15:12

15:12

John shares the strategy of how he applies hypersegmentation of Standard Shopping campaigns. He reveals his three-step process for maximizing eCommerce visibility and sales in this different variation of the campaign. He does this by sharing a case study on a luggage company, and he shows how this strategy resulted in significant sales growth withi…

1
Elements of A Perfect Product Page 21:51

11d ago21:51

21:51

Unlock the secrets of the perfect product page in our latest episode of the Google Ads Unleashed Podcast. Explore essential elements and strategies to optimise your Google Ads. Join us for expert insights on crafting compelling product pages that drive conversions and boost sales. Whether you're a small business owner looking to drive more sales or…

1
What Has Changed in 20 Years? (Episode #407) 42:23

11d ago42:23

42:23

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/4_PgChU0BRk Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodبقلم Chris Schaeffer, Certified Google Ads Specialist

1
Google Ads Remarketing Best Practices - What Is Google Ads Remarketing & Should I Use It? 7:57

12d ago7:57

7:57

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the power of Google Ads Remarketing! Learn how to effectively target and convert potential leads who have previously visited your site. Expert insights on audience segmentation, campaign strategies, and maximising ROI. Should you be using…

1
Is Google Ads Only For Big Businesses? - Is Google Ads Worth It For Small Business? 6:59

12d ago6:59

6:59

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how small businesses can effectively utilise Google Ads with limited budgets. Learn strategic approaches to compete, avoid high-cost niches, and leverage platforms like YouTube and the Display Network for cost-effective brand building. Ex…

1
Digital Marketing In 2024 Will The Paid Media Market Collapse 8:45

13d ago8:45

8:45

Kasim reveals a bold prediction about the future of digital marketing in 2024—anticipating a market collapse in the paid media space! Tune in for a thought-provoking discussion on the future of paid media and the emerging trends that could reshape the industry. This clip is from The Perpetual Traffic Podcast, watch the entire episode here: 7 Astoni…

1
Achieving 93% Direct Traffic Boost & 30% Conversion Rate Increase with Google Ads 17:07

15d ago17:07

17:07

Learn how we boosted a client's direct traffic by an impressive 93%, increased its conversion rate by 30%, and raised its average order value (AOV) by 15% in just three months. Regina Bellows, Executive Director of our sister agency StarterPPC, doesn't only reveal their strategies. She also underscores the significance of focusing on the Media Effi…

1
Can you make my Google Ads perform better? 9:32

15d ago9:32

9:32

Ever feel like your Google Ads are a mystery? In the 10th episode of Inside Google Ads, Jyll Saskin Gales tackles your burning troubleshooting questions to turn you into a PPC problem solving pro. Listen in as Jyll helps: Matinmashayekhe1746 on YouTube understand why their bid strategy is showing as "Eligible (Limited)" and what to do about it Anot…

1
Using The Google Ads Keyword Planner Tool To Prepare For Seasonal Swings 8:28

17d ago8:28

8:28

Discover how to efficiently plan with Google Ads Keyword Planner to maximize your ad budget for seasonal swings. Regina Bellows, Executive Director of our sister agency StarterPPC, guides you in utilizing the tool to assess trends. This approach empowers you to make well-informed choices for budget tweaks to avoid wasting money. Listen to this epis…

1
How Long Until Google Ads Start to Work? 16:27

18d ago16:27

16:27

Uncover the timeline for Google Ads success in our latest episode. Explore factors affecting campaign effectiveness and strategies to expedite results. Although a tough question to answer, Jeremy unpacks the many variables that can determine the success of the channel including search volume and much more. Whether you're a small business owner look…

1
Listener Q&A: Budgets, Impression Share, & The Future of Google Ads (Episode #406) 41:59

18d ago41:59

41:59

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/rFuitxJ4cN8 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodبقلم Chris Schaeffer, Certified Google Ads Specialist

1
Top Tips for Running Successful Lead Generation Ads from the GAds Girls 11:36

19d ago11:36

11:36

The GAds Girls are back! And they're here to share valuable tips for creating successful Google Ads lead generation campaigns. From leveraging tools like Microsoft Clarity to tracking button clicks, understanding user behavior, and optimizing forms, they cover crucial aspects of lead gen success. Mel, Carmen, and Leandra emphasize the importance of…

1
Google Ads Black Friday Cyber Monday Strategies & Results 16:49

21d ago16:49

16:49

Join our Specialists Manager, Glen Wilson, Senior Google Ads Strategist, Colby Doyle, and Google Ads Strategist, Usama Khan, as they share their Black Friday Cyber Monday (BFCM) strategies and results for Google Ads. They touch on year-over-year comparisons, budget adjustments, and a script for categorizing products. They also share insights about …

1
How do you use custom segments in Google Ads? 9:28

22d ago9:28

9:28

In Episode 9 of Inside Google Ads, host Jyll Saskin Gales explores the world of custom segments and how they can elevate your Google Ads targeting. This episode kicks off with Hazelnut 2194 asking, "How do you actually apply a custom segment to an ad?" Jyll walks you through the creation and application process of custom segments in Google Ads, hig…

1
Google Ads: Friend or Foe? 2:08

23d ago2:08

2:08

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the potential of Google Ads with our candid exploration: Friend or Foe? Discover how this powerhouse of digital marketing can skyrocket your business while navigating the pitfalls. Follow for expert insights and join the conversation today!…

1
Google Ads Performance Max Campaigns Best Practices - Unleashing Performance Max In 2024 2:55

23d ago2:55

2:55

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnleash the power of Google Ads Performance Max AI in 2024 with these 6 essential rules! Learn how to tame the beast without getting eaten. From feeding it data to whispering search themes, discover the secrets to maximising performance. Don't mis…

1
Mastering Email Responses: Pro Tips for Dealing with Upset Clients 6:08

23d ago6:08

6:08

In this episode, Daniella Fisher, one of our awesome Client Managers, guides you through the art of crafting an effective email response to an upset client. Discover key takeaways such as practicing empathy, avoiding excuses, and being proactive in resolving issues. Don't miss out on valuable insights, listen to this episode now for expert tips on …

1
Clickmagick: Seeing The Full Picture Of Your Google Ads Success 3:17

24d ago3:17

3:17

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the hidden potential of your Google Ads with Clickmagick. Discover missed conversions, optimise landing pages, combat click fraud, and understand your customer journey for smarter decisions. Stop guessing and start maximising your ROI today…

1
John Explores Google TV Ads 9:08

25d ago9:08

9:08

In this episode, John shares his first impression of Google TV Ads and his initial findings. Get insights on campaign settings, coupon code insertion in video ads, and easy video creation. Listen to this episode now. Connect with John on LinkedIn: / johnmorangads Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/ 0:00 J…

1
How We Audit Google Ads Accounts 20:04

25d ago20:04

20:04

Discover our account auditing process in today's episode of the Google Ads Unleashed Podcast. Gain insights into optimising Google Ads campaigns with all the behind the scenes information on things to look out for when auditing an account. Join us for a detailed breakdown of strategies and effective auditing. Watch the full episode now on Youtube: …

1
Manual Bids are Dead (Episode #405) 48:29

25d ago48:29

48:29

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Joey Bidner - https://joeybidner.com Watch This Episode on YouTube: https://youtu.be/WLd_bSmKn04 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod…

1
Google Ads Demand Gen Campaigns - Google Ads Demand Gen Best Practices 2:44

27d ago2:44

2:44

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the potential of Google Ads Demand Gen with our top-tier best practices! Define crystal-clear goals, dive deep into your audience's psyche, and craft irresistible ad copy that resonates. Embrace automation while keeping a watchful eye on ca…

1
Don’t Forget Keyword Management for Google Ads Success 11:04

27d ago11:04

11:04

Discover the power of keeping your Google Ads keywords in check! Regina Bellows, Executive Director of StarterPPC, explains why regular keyword management is crucial for Google Ads success. She shares insights from an eCommerce account and shows how careful keyword management positively impacted the ROAS. Learn about the relevance and effectiveness…

1
Starting Your Freelancing Career 10:00

29d ago10:00

10:00

Discover the inspiring journey of Jan Slovnik, a marketer who transitioned from the Google Ads agency world to freelancing. Join the conversation on navigating the freelancing landscape with Jan's valuable experiences and insights. Listen to this episode now. Gain insights into his self-discovery, landing the first client, and growing a freelancing…

1
What is your CPC going to be? 8:54

29d ago8:54

8:54

In Episode 8 of Inside Google Ads, Jyll Saskin Gales dives into the Google Ads Keyword Planner tool, an oldie but goodie in your Google Ads arsenal. Zeeshan inquires about estimating CPC for new campaigns, to which Jyll recommends utilizing - what else? - Keyword Planner, sharing a few tips for using it effectively. Motivation & Mindset asks about …

1
Google Ads Remarketing: Don't Let Lost Visitors Get Away! (2024's Best Practices) 2:42

30d ago2:42

2:42

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLost visitors slipping away like ninjas? Don't fret! Learn the magic of Google Ads Remarketing in 2024's Best Practices. From segmenting your audience to dynamic ads and a sprinkle of humor, turn those abandoned carts into loyal customers. --- Sen…

1
Google Shopping Ads Tips - Top 4 Smart Shopping Tips For 2024 3:11

1M ago3:11

3:11

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the latest strategies for Smart Shopping in 2024 with expert tips. From mastering AI algorithms to crafting captivating visuals, learn how to navigate the eCommerce landscape and drive conversions like a pro. Plus, get bonus insights on t…

1
Google Ads Callout Extensions - Unlock 5 Google Ads Callout Hacks To Skyrocket Click-Through Rates 2:25

1M ago2:25

2:25

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the power of Google Ads with these 5 Callout Hacks! Learn how to skyrocket your click-through rates and leave your competitors in envy. From specificity to urgency, numbers, and compelling calls to action, this video reveals the secrets to …

1
How to Solve Customer Retention Issues 7:29

1M ago7:29

7:29

John shares a counterintuitive strategy for solving customer retention issues. Contrary to popular belief, he suggests that retention and winback often happen more efficiently in non-brand campaigns, especially for businesses with a diverse range of products. He shows a real-life example and shares where you should focus your efforts and budget ins…

1
Expert Strategies with Vincent Beima 37:51

1M ago37:51

37:51

We're back and this week we are taking a dive deep into the world of Google Ads with none other than Vincent Beima, a renowned expert who has quietly reshaped the destiny of over 2000 Google Ads accounts. From his humble beginnings at a top PPC agency in Europe to becoming the secret weapon behind some of the most iconic DTC brands, Vincent shares …

1
Answering Your Questions about Google Ads (Episode #404) 30:00

1M ago30:00

30:00

Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Joey Bidner - https://joeybidner.com Watch This Episode on YouTube: https://youtu.be/hbVWC6sXYTo Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Consent mode on websites and …

1
Will HighLevel Be Irrelevant Soon? 7:17

1M ago7:17

7:17

Kasim sits down with Robin Alex, co-founder of HighLevel, and they discuss the company's vision for the future amidst its potential saturation and the question of its continued relevance. If you haven't heard of HighLevel, you're missing out! It's the first-ever all-in-one platform that will give you the tools, support, and resources you need to su…

1
Handle Customer Meltdowns Like a Pro with These Quick Solutions 7:32

1M ago7:32

7:32

Kasim sits down with eCommerce Marketing & Business Development Consultant James Crame, and they share how a proactive approach is the best approach to deal with or avoid client meltdowns. Regular check-ins and acknowledging issues before the client raises concerns are how the best agencies keep their clients happy. They also highlight how empathy …

1
What should you do if your campaign is limited by budget? 9:08

1M ago9:08

9:08

In Episode 7 of the Inside Google Ads podcast, Jyll Saskin Gales tackles the challenge of budget optimization in Google Ads campaigns. She addresses questions from Raman Virk 8568 via YouTube on managing campaigns with budget constraints, Hello Mr Cat via TikTok on determining the right ad budget, and Noufel Saeed via TikTok on handling high CPCs i…

1
Google Ads Click-Through Rate (CTR) - Top 5 Tips To Increase Click-Through Rate (CTR) 2:32

1M ago2:32

2:32

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn how to tailor, streamline, diversify, test, and optimise your sitelinks for maximum impact. Say goodbye to stagnant ads and hello to click-through heaven with these expert strategies. Don't miss out on the sitelink secret sauce – relevance, …

1
Get The Google Ads Mastermind Annual Membership at 50% OFF 9:19

1M ago9:19

9:19

Limited to 100 members only! Grab your 50% off and save $3,000 for the annual membership of You vs. Google: The Rebellion here 👉 https://youvsgoogle.com/offer The regular monthly membership costs $497. If you decide to pay monthly for 1 whole year, that costs around $6,000. But if you get the annual membership, it’s only going to be $2,997! You ins…

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